Self-employed? It's time for advertising to work for you!

Join a professional program that will give you the tools to promote your business in the digital world:

Marketing and Paid Advertising on Facebook and Instagram

Led by Yoel Doron, digital marketing expert

Subsidized cost: ₪250 for three sessions | Limited places

Starting on 6.10, 13.10, and 20.10

Who is the program for?

The program is intended for self-employed women and small-business owners who want to stop “guessing” in the digital world and start using advertising and content as practical tools for business growth.

The training is suitable for anyone who wants to understand how the Meta advertising ecosystem works, create campaigns independently, reach the right audience, generate leads, and increase exposure for her business and content.

What will you gain during the program?

✔️ Practical introduction to Meta’s advertising platform
✔️ Understanding how Facebook and Instagram Ads Manager works
✔️ Creating paid campaigns and targeting them to the right audience
✔️ Tools for creating content that attracts attention and drives action
✔️ Ways to generate leads and increase exposure for your business
✔️ Work processes that will enable you to manage your advertising independently

The program combines practical learning, practice, and guidance, with the aim of providing you with tools you can implement during the program and turning the digital world into a genuine growth tool for your business.

Support between sessions

During the program, a dedicated WhatsApp group will be opened, allowing participants to receive support, ask questions, and continue practicing between sessions.

• A personal computer is required for practice during the sessions
• Subsidized cost | Limited places

For more information:

Rachel Alon, Mayor’s Advisor for Gender Equality, Development and Innovation, CEO of the House for Innovation: 03-9131471, 03-9113837

Shirley Tzur-Regev, Manager of the Women Business Owners Community, Office of the Mayor’s Advisor for Gender Equality, Development and Innovation